Digital Marketing Leader - Drive Growth & Innovation in Bali

Are you a visionary Digital Marketing Leader ready to shape the future of a dynamic company in the heart of Bali? PT Mitra Berdaya Optima is seeking a strategic and results-driven professional to spearhead our digital marketing initiatives, craft compelling campaigns, and drive significant growth. With a thriving tourism and hospitality industry, Bali offers a unique opportunity to innovate and excel in a vibrant market. Join us and be part of a team that values creativity, data-driven decision-making, and a passion for digital transformation.

As the Digital Marketing Leader at PT Mitra Berdaya Optima, you will play a pivotal role in developing and implementing digital marketing strategies that align with our business objectives. You will work closely with cross-functional teams to create and execute campaigns across various digital channels, including social media, email marketing, SEO, and PPC advertising. Your expertise will be instrumental in leveraging data analytics to optimize performance and drive measurable results.

Bali's dynamic market presents a wealth of opportunities for innovation. As our Digital Marketing Leader, you will have the chance to work in a fast-paced environment, collaborating with talented professionals to deliver impactful digital marketing solutions. Join us and help PT Mitra Berdaya Optima achieve new heights in the digital landscape.

📋 Tanggung Jawab Pekerjaan

• Develop and execute comprehensive digital marketing strategies to drive brand awareness and customer engagement.
• Lead a team of digital marketers, providing guidance and mentorship to foster professional growth.
• Create and manage social media campaigns across platforms like Facebook, Instagram, and LinkedIn.
• Optimize search engine marketing (SEM) and search engine optimization (SEO) efforts to improve online visibility.
• Analyze campaign performance using tools like Google Analytics and social media insights to make data-driven decisions.
• Collaborate with the sales and product teams to align digital marketing efforts with business goals.
• Stay updated with the latest digital marketing trends and industry best practices.
• Report on campaign performance and provide strategic recommendations to senior management.

🎓 Kualifikasi & Syarat

• Bachelor's degree in Marketing, Business Administration, or a related field.
• Minimum of 5 years of experience in digital marketing, with a proven track record of success in a leadership role.
• Proven expertise in developing and implementing digital marketing strategies across multiple channels.
• Strong understanding of SEO, SEM, and social media marketing.
• Proficiency in using digital marketing tools such as Google Ads, Facebook Ads Manager, and Hootsuite.
• Excellent analytical and problem-solving skills with the ability to interpret data and provide actionable insights.
• Strong leadership and team management skills.
• Certification in digital marketing (e.g., Google Analytics Certified, HubSpot Inbound Marketing, or similar) is a plus.

🛠️ Keahlian

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